Corporate video / Brand story video
Brand story video production that tells people who you are and why you do the work
People choose businesses they understand. A brand story video shows how you started, what you care about and who stands behind the work.
What a brand story video says
It answers three questions: who are you, why do you do this and what should I expect when I work with you. It sounds like a real person talking, not a slogan.
Pieces of a good brand story
The beginning
Why the business started and what problem it set out to solve.
The people
The owners and team members, shown at work.
The standards
What you will and will not compromise on.
The community
Who you serve and where you are based.
Questions before you decide?
Tell us what you want to make and where it will be used. We will talk through the plan with you.
Family-owned and long-running businesses
History is an asset when it is shown well. Old photos, original locations and long-time employees help a viewer feel the continuity behind your name.
How we shoot a story
We interview the people at the center of the story and film where the work happens. We collect archive photos if you have them. Then we edit for rhythm so it moves along and reads as one piece.
Where it works
About pages, home pages, anniversary announcements, trade show screens, grant and partner presentations and social media.
Corporate video posts
Corporate video posts
A broad overview of corporate video, how a project runs, and how to plan a brand story you can measure.
- Blog postCorporate video production process: what happens at each stepWho is responsible for what, how a project is briefed and planned, what is decided on the shoot day, and how feedback, editing and delivery work.Read the post
- Blog postCorporate videographers in CT: plan brand videos around a business goalDefine the goal, audience and action, plan distribution and tracking, and read inquiries, views and attribution honestly.Read the post
- Blog postEvent highlight reels: how to plan one for post-event marketingPriorities before the event, soundbites and moment coverage, audio and logistics, permissions, and where a reel gets used afterward.Read the post
- Blog postUnderstanding videography pricing in ConnecticutWhat drives the price of video, how pricing models work, and how to compare quotes fairly.Read the post
- Blog postWhy your Connecticut small business needs a brand story videoWhat a brand story video is, how it differs from a commercial, and how to plan one for a local business.Read the post
- Blog postCorporate video production for businesses: what it can do and how to chooseWhat business video can do, how to pick a type by goal, and the scope, proof, people and usage decisions to make before you book.Read the post
- Blog postVideo vs. photo for your businessHow a business can decide where video helps, where photos help, and how to plan both together.Read the post
Other types of video
Promotional videoExplain what you do and why customers should care.
Training and onboarding videoTeach a process once so your team can use it again.
Testimonial videoLet your customers explain what working with you is like.
Safety videoClear, memorable safety instruction for your workplace.
Explainer videoMake a complicated service or idea easy to understand.
Recruiting and company culture videoShow candidates what working with you is really like.
Product and process videoShow how your product works or how the work gets done.
Leadership message videoGive owners and executives a clear, human way to speak.
Common questions
Is a brand story only for large companies?
No. Small and local businesses often benefit most because the owner's story is a real reason to choose them.
Can you use our old photos and logos?
Yes. Send what you have and we will tell you what works best.
How many people should appear?
Enough to show the business without crowding the message. We help you decide.
Will it feel like an ad?
We aim for honest and natural. Your own words carry the story.
Ready to tell your story?
Tell us what you want to make and where it will be used. We will talk through the plan with you.
Keep exploring
Tell us what you want to make.
Email tyler@legendphotoandfilm.com or call 860-255-8802.
Talk about your project